Social Commerce Terms Defined
What is Telegram Bot?
An automated account on Telegram that can receive messages and commands from users and respond with text, media, or interactive elements.
Detailed Explanation
Telegram bots are special accounts operated by software rather than humans, created via the BotFather interface. Businesses use Telegram bots for sales automation, customer support, order management, and broadcast messaging. Telegram's Bot API is free and has no per-message charges, making it popular for high-volume commerce in regions where Telegram is dominant (Middle East, Eastern Europe, Ethiopia). Bots can be embedded in groups, channels, or used in 1-to-1 conversations.
FAQs about Telegram Bot
- Is Telegram free for business messaging?
- Yes. Telegram's Bot API has no per-message charges, making it one of the most cost-effective platforms for high-volume business messaging.
- Can Telegram bots sell products?
- Yes. Telegram bots support inline keyboards, payment integrations via Telegram Payments, and conversational flows that can guide users through a complete purchase journey.
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